Resume

Abbey Way

 AbbeyWay0811@gmail.com

Professional Experience

Wigle Whiskey, Pittsburgh, PA

Social Media Manager, March 2023 – Present

•        Creates and produces photo and video content for all social media outlets for Wigle Whiskey and Threadbare Cider and Mead.

•         Manage Google Reviews.

•        Manage Comments/Questions Emails.

•        Coordinate social media influencer campaigns.

•        Host on-camera marketing videos.

•        Monitor social media analytics and create reports.

SEVEN SPRINGS MOUNTAIN RESORT, Champion, PA

Social Media Coordinator, June 2016 – February 2023

•        Directs all social media outlets for Seven Springs, Hidden Valley and Laurel Mountain with over 225K followers on 5 platforms for each resort.

•        Write, shoot, edit and produce videos connecting our customers to the brand.

•        Host on-camera marketing videos for website and social media, including live videos.

•        Monitor social media analytics and create reports.

•         Manage Trip Advisor, Yelp and Google Reviews.

•        Manage Comments/Questions Emails.

•        Coordinate social media influencer campaigns.

*Increased Seven Springs social media following from 2016 – 2022

 - Facebook 203% increase

- Twitter 120% increase 

- Instagram 422% increase

Reporter/Web Producer, October 2015 – June 2016

•         Report live on 6 News at Sunrise.

•         Shoot, edit and produce web videos.

•         Host live Facebook broadcasts.

•         Manage all social media outlets.

•         Write stories for web and on-air.

KDKA-FM Pittsburgh Sports Radio 93.7 The FAN, Pittsburgh, PA

Reporter/Producer/Promotions Assistant, June 2012 – October 2015

•         Interview professional and collegiate athletes and coaches at games, practices and media events.

•         Write articles and take photos for the 93.7 The Fan website.

•         Produce live radio broadcasts.

•         Update social media posts on Facebook and Twitter.

•         Set up promotional events and remote broadcasts.

•         Manage The Fan Morning Show phone app.

Always A Home GAME, Pittsburgh, PA

On Camera Host/Social Media Manager, Aug. 2013 – January 2014

•         Host videos that appear on the Jumbotron during Pittsburgh Steelers home games at Heinz Field.

•         Edit video footage.

•         Interview Steelers fans, former players and bar owners for online videos.

•         Manage all social media outlets.

•         Write blog posts for the Always A Home Game blog.

Fox Sports Network, Pittsburgh PA

Field Stage Manager, April 2013 – Aug. 2014

•         Set up players for interviews in the dugout during Pirates games.

•         Give the signal to the home plate umpire to begin the game.

•         Communicate with producers and directors with in game updates.

EDUCATION
East Carolina University, Greenville, NC

Bachelor Of Science/Journalism, May 2012

•       Magna Cum Laude

•       GPA: 3.9/4.0

Host Reel